The founder has made clear that he's intent on applying his forthcoming metaverse to his longstanding business model, which is brand engagement.
It's understandable, after all. It was accidentally turned into an e- commerce mecca by Facebook's founder. He has a vision for e- commerce.
Many have eagerly latched on to the metamate's brave new internet despite some companies expressing ambivalence. You might think that brands were angry when the company's metaverse faced online mockery for looking terrible.
The Wall Street Journal reported that they are not. It's great for brands to use. We're missing the point when they tell it.
According to the brands and experts who spoke to the WSJ, simplicity is needed in order to gain the breadth, influence, and brand engagement that he is reaching for.
"If I'm trying to get to a billion users, I'm saying, 'It's got to be simple,'" said Zuckerman. They are trading for the ability to create.
It's not just simple. It is possible to have a basic design. Zucko's world has been widely compared to Roblox. It has an aesthetic. There's a direction. It's something. It is dull and barren. But in an aimless way.
The general public doesn't get it, or at least that's what the chief brand officer of Puma thinks.
Do you think it will be better than the best games out there? Petrick spoke to the paper. It is not. It isn't meant to be.
The digital chokehold has mostly been bought. He kept relevancy by either acquiring competitors or copying features of platforms that he couldn't afford. He probably doesn't care if you build the best option or not. Users probably won't end up having much of a say in the end because brands are onboard.
Critics think the metaverse looks bad. What do brands say when they pour money into it?
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