Movie theaters are hoping a new event and cheap tickets will draw in more people.
National Cinema Day is on September 3, according to the Cinema Foundation.
More than 3000 movie theaters in the US will offer a ticket to any movie for $3 or less.
A re-release of "Spider-Man: No Way Home" is the only major release of the weekend and is expected to be slow at the theaters.
It's a reflection of the lack of major movies in theaters after a good summer.
The Brad Pitt movie "Bullet Train" will be in theaters during the Labor Day weekend.
John Fithian, head of the theatre association, told Insider that it was about getting people back into cinemas.
As theaters show previews of what's ahead, it's also a way to promote upcoming movies.
The rest of the year doesn't have a lot of tentpole releases, but theater owners hope they can highlight lesser known movies.
The romantic comedy "Bros" will be released later this year.
August and September are typically slow. There are good films coming out in the fall. There are a lot of good things coming.