Sources say that Apple will hold a rare company-wide retail meeting this weekend, the first since the start of the global health crisis. Less than two weeks away from when Apple will hold its "Far Out" event, the meetings are taking place.
The first of their kind since the global health crisis, the meetings will be held in Apple Stores across the United States. Apple had originally planned for company-wide meetings to take place in the spring of 2020 but they were canceled due to store closings and lock downs. In the past, Apple has introduced company-wide retail strategies and "pep talk" style team discussions to prepare employees for new products.
The tension within Apple over unionization is not present in previous years. According to MacRumors, Apple has been talking about its union issues in recent weeks. In an effort to ease staff concerns, Apple Store leaders across the United States communicated what employees perceived to be anti-union rhetoric.
Apple is preparing to launch several new products in the next few weeks. The new iPhones will go on sale on September 16th, with pre-orders opening a week before that on September 9th, according to Mark Gurman.