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The best of Pitt's standout WR Jordan Addison (2:28)

As he transfers to USC, check out the highlights from Jordan. There is a time and a place for it.

2:11 PM ET

A USC wide receiver has signed a name, image and likeness deal with United Airlines in preparation for the college football season.

After winning the Biletnikoff Award as the nation's best receiver, Addison moved to USC. He moved to USC to play for Lincoln Riley. The terms and contract details of the NIL deal were not announced, but Addison will participate in a digital media content and engagement campaign.

USC and United have collaborated in the past, as the airline company has the naming rights to the field. The airlines have a partnership with the defensive end from the University of Oregon, Kayvon Thibodeaux.

The managing director of domestic schedule development and publication at United said in a statement in July that college football fans love following their team on the road. "We're flying nonstop to some of the most historic football towns in the country, including SouthBend, Columbus and Baton Rouge, and also significantly expanding our service on the west coast to help more Pac-12 fans travel to cheer on their teams."

There are new flights for Alabama's game at Texas and Washington State's game at Wisconsin.