Go read this report about Dan Price, the ‘ethical’ tech CEO accused of predatory behavior by a dozen women

Photo by Hutton Supancic/Getty Images for SXSW

Dan Price, a Seattle-based tech CEO who regularly goes viral for his activism-tinged posts about treating employees well, politics, and how he is not like other guys when it comes to his leadership style, has a website.

A good CEO wouldn't ever do layoffs. The president incited a mob against the Capitol because he was so angry. I don't want to hear anymore that women are too emotional to be president.

According to an investigation by The New York Times, Price used his online persona to lure, assault, and abuse women. The day before the Times story was published, Price resigned as CEO ofGravity Payments.

This isn't the first time allegations of Price's behavior have been made public, and he was able to rebuild his brand as a "best boss in America." Karen Weise, who also wrote the Times piece, wrote a report for Businessweek detailing the holes in Price's story. His ex- wife accused him of domestic violence in a talk that the public never saw. The Times has something to say.

Mr. Price said those incidents “never happened.”

The video was never made public. Mr. Pirkle said that at Mr. Price’s direction, he contacted the University of Kentucky, which hosted the TEDx talk, saying the presentation could be defamatory. The university said it “simply decided not to post” the video. Mr. Price denied that he directed Mr. Pirkle to contact the university. Mr. Pirkle said he deeply regretted his role in preventing the video from becoming public.

When the Bloomberg Businessweek article ran in December 2015, the reaction was swift. Mr. Price lost a $500,000 book contract and the Hollywood talent agency WME dropped him.

Just as fast as he had risen, he was gone.

The Times story states that Price is back in the news because of good press, dubious stunts at Gravity, and his ability to keep posting through it.

Interviews with more than two dozen former employees show that the image of his clout was a mirage. Someone else created the social media version of Price. He had earlier resigned from his job due to accusations of sexual harassment.

The Times story contains detailed accounts of sexual assault. The full investigation can be found here.