The development of the palm-sized selfie drones may have been too close to the sun. According to a Wall Street Journal report, the social media firm has stopped work on the project. The hardware is one of the causality's of re-prioritization according to the CEO.
It's not lost for the product. The $250 device will still be sold through the limited inventory. The company wouldn't say anything about the report.
The firm has not been a big player in hardware. Spectacle glasses have been something of a mixed bag, though the product recently shifted from the novelty of face-worn cameras to a product focused on the burgeoning augmented reality category. Finding market fit won't be an option. Hardware is not easy to make. Meta has gone through its own issues with its portal devices.
It is difficult to know how serious the effort was with the Pixy. The system was a bit of a bright colored toy, lacking in the sophistication of a DJI. The closest equivalent, the Spark, was killed off in a bid to simplify its consumer offerings.
There isn't a lot of consumer drone market to play around in between high-end products from companies like DJI and cheap ones from other companies. That, along with some internal restructuring, means thatPixy wasn't long for this cruel world. You have a collector's item and a strange piece of tech history on your hands, right?
All Rights Reserved © 2024
