The Galaxy Z Flip 4 Bora Purple in flex mode on a table next to a shiny geode

(Image credit: Nicholas Sutrich / Android Central)
  • Samsung is betting its future on the Galaxy Z Fold and Z Flip lines in a stagnating smartphone war with rivals.
  • The company's mobile chief says its foldable phones are attracting more customers from other brands than its traditional flagship devices.

The market for phones seems to be stagnant, but that doesn't mean that it won't improve in the future.

According to The Wall Street Journal, the company's foldable lines are attracting more customers away from other brands than its flagship phones. There will be double-digit percentage of foldable shipments in 2021.

The percentage is considered to be a positive sign, according to the report. This is not about switchers from the other brands.

A few days ago, the newest contender for the best foldable phone was unveiled. The company offered trade-in deals and low repair costs for the Z flip and Z fold.

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The handsets heavily borrowed from their predecessors' design. The Z fold 4 has better cameras and a slimmer hinge. The Z flip 4 promises improvements over the Z flip 3

The Z Fold line has done well in retaining customer loyalty, as evidenced by the fact that it draws in customers from other brands.

According to a report (opens in new tab), Roh said that foldables will become the new standard of smartphones by the year 2025.