A cheaper, ad-supported subscription tier of Disney+ will be launched on December 8, the company announced Wednesday.
The ad-free version of the service will cost $10 a month.
The current version of Disney+ does not have advertisements.
Disney's streaming platforms are getting new pricing and ad tiers.
Disney+ had 152.1 million subscribers on Wednesday, up from April's 15 million.
Competition is increasing and streaming services are trying to retain viewers. After losing subscribers for the first time in a decade earlier this year, the company announced plans to launch a cheaper tier with ads in three years. Warner Bros. Discovery, which was formed in April after Discovery merged with former AT&T subsidiary WarnerMedia, said last week that it will include an ad-supported tier.
Here's how the major streaming services are faring so far this year.
A streaming service will combine the two.
Warner Bros. plans to restructure as Discovery and HBO swap content.
CNN will shut down after a month.
The survey suggests that streaming viewers feel overwhelmed.
After it reported a smaller subscriber loss than expected, shares of the company jumped over six percent.
It's the first time in ten years that the company has lost subscribers.