The mobile games venture ofNetflix is looking like a flop. According to CNBC, there are 1.7 million daily users of the service, and that the games have been downloaded more than 20 million times. Less than 1% of the streaming giant's subscriber base are interested in the company's games
The number of players is not disclosed by the streaming service. It is possible to see how unpopular its gaming offering is.
Subway Surfers is one of the leading mobile games with more than 100 million downloads. It will take a long time before it can reach this level of popularity.
It is not hard to see why the company would want to invest in more games. More than 25 games are available through the app. The company plans to double its catalog by the end of the year.
Boss Fight Entertainment, Night School Studio and Next Games have been acquired by the company. The acquisition of Next Games cost the streamer over 70 million dollars.
In July, there were three new games, including an award-winning title called Before Your Eyes. More subscribers could be drawn to it if it continues to explore using its own intellectual property for new games.
However, shows that have been out for a while and don't have a solid fan base probably won't do as well as games based on "hot" series. The games based on the show saw a boost in downloads when the fourth season of the show aired.
In the dedicated games row, subscribers can find free mobile games. Each game has its own app that players are directed to download. The games can only be played by subscribers of the streaming service.
Netflix emulates life flashing before your eyes with its new Before Your Eyes mobile game
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