Ray Lau saw how hard it was for his team to get answers about the financial health of the company when he was in charge of financial operations at the company. He said it was due to too much data and inflexible financial systems.

Data shows that most CFOs don't think their financial systems are flexible enough He launched Leap fin to help solve the problem after leaving Zynga. His company has a $12 million Series A.

Leap fin is a financial data management solution The way to think about what we do is to help CFOs scale their finance and accounting organizations quickly. His software can pull together data more quickly and efficiently if it is connected to various systems with data of interest.

The typical financial system could have 100 different systems. If the finance experts could pull it all together, it would be interesting and useful. It's hard to get this data in real time where it can have a positive impact on the business.

All of this data is brought into a single repository. Intelligence and logic are behind it. We translate the data from one place to another.

The most important thing is that we make sense out of the data. We apply business logic and rules and translate them into GAAP financials that CFOs and accounting teams can trust.

There are a few things that separate his company from general data analysis tools. Financial data and the needs of financial professionals are the focus of the first part. They use a graph database to help teams see connections between data points they might have missed.

It took some time for the product to deliver on Lau's vision. His software is used by a number of companies.

He thinks that a product like this can thrive in a bad economy. We are a bit lucky that we haven't been hit by the recession and inflationary environment. He said that they benefit a CFO regardless of whether it is a bull market or a bear market.

He believes that being fully remote can help build a diverse organization. Employees are in 12 different countries for us. The best way to increase diversity is to increase the pool of candidates at the top of the funnel.

Crosslink Capital is one of the investors in the Series A.