Over the next few years, the number of daily active users is expected to grow. Even though the platform has millions of users, it doesn't mean that you'll get thousands of followers or that you'll be a power user.

It's not easy to gain followers and engage on the micro-blogging site. It can seem like you are screaming into a hole. It is possible to grow a following and become a power user on the social networking site.

We will look at what makes a power user different from the rest and how to become a power user as well.

People who spend a lot of time using a system, app, or tool are referred to as a system user. Their near-obsession with the device, app, or system gives them a higher mastery over it.

A small number of users are known as Power users and they make up 10% of users on the micro-messaging service.

They are called SuperTweeters. There are more power users than just a few. Their count goes into tens of thousands or more.

Most of them have accounts that date back to the early days of the social networking site. They have been around for a long time and have been active.

Naval has more than 200,000 followers on the social networking site.

twitter power user account: naval

Most celebrities don't use power.

Popstar Taylor Swift has over 90 million followers, but she has made around 700 posts on the social networking site. She doesn't fit the definition of a power user account.

Power users might not be famous people or brands right from the go, but they have grown their accounts to incredible numbers over the years, and they are not the only ones.

What are the Characteristics of a Twitter Power User?

So, what makes Twitter power users different from casual users? Here are five characteristics that set them apart from other users.

1. They tweet multiple times a day.

The power user isn’t a casual observer on Twitter. Instead of sitting back to read tweets from others, they are active users of the app, which is reflected in the number of tweets they post every day and over time. In addition, most of their tweets see impressive engagement numbers, such as numerous retweets and replies.

2. They have a high follower count.

Another characteristic of power users is that they have many followers. We’re talking about accounts with hundreds of thousands of followers, and some of them even have followings that run into millions.

3. They have a niche.

Rarely do you find Twitter power users talking about various subjects. In most cases, they only talk about a niche topic, such as marketing, politics, tech, or business.

4. They are likely to have a blog or website.

Power users are often quite popular because they exist in other spheres. Several of them usually have a blog or website where they expand on their thoughts and tweets.

5. They have access to unique features.

Since the release of Twitter Blue, one of the characteristics of many power users is that they have access to unique features like folders for bookmarks, customized icons, and more.

Twitter Power Users Examples

The power users are popular on the micro-messaging site.

1. Elon Musk (@elonmusk)

twitter power user account: elon musk

Is there a better business person on the planet right now than Musk? We don't think that's true Some people can like him and some people can dislike him. He's definitely a power user.

2. SlimJim (@SlimJim)

twitter power user account: slimjim

The official account of the American snack brand has a lot of followers.

Although a brand account, it has a personal touch. You don't have to go far to find a Slim Jim meme.

3. Robert Scoble (@scobleizer)

twitter power user account: robert scoble

The power user is one of the most well-known. Some of the latest and premium features are used in his account.

4. Guy Kawaski (@GuyKawaski)

twitter power user account: guy kawasaki

He is a power user. He shares valuable content on topics related to economics, technology, and business in his books.

5. Fabrizio Romano (@FabrizioRomano)

twitter power user account: fabrizio romano

One of the most popular football journalists on the planet is named Fabrizio. Within minutes of posting, he earned thousands of likes and followers.

6. Chris Brogan (@chrisbrogan)

twitter power user account: chris brogan

Chris is a popular social media expert. He shares information that amuses or informs his followers on multiple occasions.

How to Become a Twitter User

It's possible to become a power user of the micro-messaging service. You can improve your reach and engagement by not growing a following that large.

There are some tips that you can use.

1. Tweet at the right time.

One of the most important parts of becoming a power user on the social networking site is being able to send a message at the right time. It's a good tip, and it's listed in nearly every post on improving your presence on the social networking site.

You need to find a time when your audience will be free to engage with you on social media. It is up to you to decide the peak time for your audience.

Tracking when your followers engage with your posts can help you figure out what's happening.

2. Focus on mobile users.

Mobile is king when it comes to social media. Most people use the app on their mobile phones, so it's important to appeal to this group. If you want to become a power user, you need to go beyond what is provided by Twitter and give your audience the best experience possible.

Images that are clear on the phone are one thing you could do. If you are linking to your website, make sure it is mobile-friendly.

3. Ask for users to engage — don’t wait for it to happen.

If you ask, you will receive. If you want people to follow you on social media, ask them to.

Adding a 'please retweet,' 'like this,' or'reply to this' is more likely to shoot up your engagement than not adding any at all.

You should be careful to give something worth something. This doesn't mean starting a chain like that. Valuable content that people will want to share and re-post is what it is important to offer.

4. Use action words.

People are more likely to do something if you tell them to do it.

It is possible to get people to take the desired action by including subtle or direct requests. If you provide value to your followers, this method will work well.

Slim Jim is a great example of a power user using this technique. You can see how it asks followers to respond. You are able to do that as well.

twitter power user account: slim jim

Pros of Becoming a Twitter Power User

1. It helps build your brand.

If you become a power user, the increased exposure that comes with it can help you with your social media strategy.

2. It will drive traffic to your website.

Referral traffic can be directed to your website by being a power user on the social networking site. You can put your website link in your bio. There are more ways to get traffic to your website from the social network.

3. You might get verified.

Power users can apply for verification. Getting verified on your account gives you a sense of power and authority. It shows that your handle is legit.

4. It helps you stay on top of trends and news.

A lot of news and trends can be found on the social networking site. Being a power user will keep you up to date.

Cons of Becoming a Twitter Power User

1. You have to constantly publish tweets.

One of the biggest disadvantages of being a power user is the amount of time you need to push out content. We are talking more than once an hour.

2. There’s a risk of addiction.

It is likely that you will have to be online most of the time. If not kept in check, there is a chance of becoming addicted to the micro-messaging service. An effort to prevent addiction is necessary.

3. You have to work around the character limit.

Even if you create a thread, it can be difficult to express your thoughts in a coherent manner.

4. Your Tweets can get lost in the noise.

You can get buried quickly if you send out a twit, as millions of twits are sent out each day. To mitigate this, you can offer highly valuable content and use a social network.

Your Path to Becoming a Twitter Power User Starts Here

This is a good starting point for anyone who wants to become a power user of the micro-messaging service. If you follow these guidelines, you will be able to increase engagement on your account. The goal isn't to get a million followers. The goal is to give valuable content that other users can't help but share.

The post was first published in March of 2009, and has been updated for comprehensiveness.

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The story was originally published on Jul 28, 2022.