Samsung Galaxy Z Flip 3

(Image credit: Nick Sutrich / Android Central)
  • Samsung is holding its next Galaxy Unpacked on August 10.
  • Samsung's Tim Roh discusses the company's growth in the foldable phone market.
  • Roh says the Galaxy Z Flip series accounted for 70% of its foldable sales in 2021.

The company will show off its next- generation foldable phones at the event. The president and head of the company's MX business took a moment to talk about the inspiration and highlights of the foldable phones.

He says in a post that they saw an opportunity to create new experiences that had never been possible with a phone before. We overcame many technological hurdles to introduce the first-ever foldable phone in 2019.

More than 10 million units of its best foldable phones were shipped by the end of the year, marking a 300% increase from the previous year and reinforcing the goal of making foldable phonesmainstream.

The most popular foldable of all time? The majority of the company's foldable sales came from theGalaxy Z flip 3. The lower price point and more stylish design of the device make it unsurprising. At the end of 2021, the company boasted that they had exceeded their expectations. As the company prepares to launch its next- generation devices, the demand for foldable is expected to increase.

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On August 10, at 6 AM Pacific/ 9 AM Eastern, there will be a launch of the new devices, along with new earbuds and watches. Fans will be able to reserve their devices and earn up to $200 in credit when the pre-order process opens.