More and more ofSamsung's phones don't jiggle. They close their eyes. That is the thesis shared by the company's president and head of the mobile experience business. The executive believes that the technology is behind it and that folding is the future. The customer preferences in this space are shared by him. 70% of buyers prefer flip-phone style foldables
The middle ground between the huge screens customers want and the fits- their-pocket constraint they demand is found by the foldable technology. The galaxy flip 5g was launched a couple of years ago. In a new window, you can see the image ofSamsung.
It makes sense for a number of reasons, including the large glass surfaces that we want to go somewhere, and the fact that there is only so big a phone can get before. The company wants to show that it wants to be at the forefront of folding.
Almost 10 million foldable phones were shipped last year. The industry has increased by more than 300% from 2020 and I think this will continue.
The flip phone that folds in half along its shortest axis was the choice of 70% of users last year. The Fold is where the mechanism helps you make a candy bar shaped phone. The Fold is described as the ultimate productivity device, which will empower users to do more through hyper- connected, individual computing
There are some innovations that take a while to take hold in the market, but the team is bullish on phones that smallify with the flick of a wrist, and seem a bit surprised by how quickly the market embraced the new tech.
Three years ago, the term radical was used to describe the foldables. It became clear very quickly that this design was perfect for modern lifestyles. The preferred choice for millions is what was once a novelty.
Next month, the company is going to reveal its next generation of foldables.
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