The first two years of the Pandemic boosted e- commerce, but three factors are now creating strong challenges for online retailers.
The fact that consumers have decided to share less personal information is eating into sales.
There are several strategies that can be used to tackle these challenges.
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Use discount code TCPLUSROUNDUP to save 20% off a one- or two-year subscription.
Social media can be used to drive sales, but community management is what really drives sales. There are many ideas for customer programs that promote loyalty and build traction organically.
It will take time but the investment is worth it to build an enduring brand.
I would like to thank you for reading this week.
Walter Thompson Senior Editor, TechCrunch+
@yourprotagonist
How e-commerce companies can brave the new retail environment
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I would like to ask you a question, DearSophie.
The top candidate for the job has a complicated immigration situation.
She has been on an H-1B for more than six years. Four years ago, her current employer applied for a green card for her on her behalf.
It may take several more years for her to receive a green card number, she says.
We are asked to transfer her H-1B and green card to our company by her. We can do it. Are we able to retain her?
The advancement of artificial intelligence.
Dear Sophie: How can we transfer a candidate’s H-1B and green card?
The amount of venture capital invested in San Francisco-based startups fell between May and June, according to a report.
An investor enjoys many advantages over a founder. Information is the only way to get to the other side.
John Weaver shared his top negotiation tactics for entrepreneurs during a downturn.
He writes that the terms you settle on could shape your company for years to come.
4 negotiation points startup founders must focus on in a down market
In May, Enduring Planet announced that it raised $5 million in debt and equity financing so it could extend revenue-based financing to clean tech companies that bring in at least $25,000 per month.
There are useful templates for creating effective problem and solution slides in the winning pitch deck shared by the company's founders.
Pitch Deck Teardown: Enduring Planet’s $2.1M seed deck
My dad was a sales executive for most of his career. I learned a lot about management from watching him.
After realizing that the hotshot only exceeded their revenue targets because they steered customers toward expensive systems they didn't need, he replaced a top-performing account manager with a less experienced salesperson.
When their contracts expired, those customers didn't renewed.
According to Arwa Kaddoura, the alpha personality trait does not drive sales success. It doesn't scale or produce effective sales teams.
Flipping the sales script: How to break biases and diversify sales teams
The image is called venimo.
In the past, the San Francisco Bay Area had a monopoly on launching disruptive technology.
Since the U.S. Supreme Court restricted the right to obtain an abortion, startup companies in states that don't allow the procedure are at a disadvantage when it comes to hiring.
The decision to build the company in Atlanta has been made differently by this.
In Georgia, there have been decisions that impact the business community. It will be difficult to get women to come to a place where they might be at risk of dying.
Roe reversal weighs heavily on emerging tech cities in red states
We asked Marjorie to tell us how to help first-time entrepreneurs steer their companies through a pivot.
She breaks the process down into several steps that will help entrepreneurs get buy-in from investors.
The author writes that there is no shame in changing your mind. It is not a sign of weakness.
The art of the pivot: Work closely with investors to improve your odds
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