For a long time, Progressive commercials have featured At Home with Baker Mayfield. After being traded to Carolina, Progressive won't be able to use footage at FirstEnergy Stadium for continuity. The opportunity for genius in the marketing department is always there. You should listen up progressive. Flo, Jamie, and friends, please listen up. I have a plan for your campaign. I will be getting payment from you guys. Here is the script. Day at Bank of America Stadium.
Baker and his wife, Emily, unpack a few of the props we've seen from previous "At Home" commercials Emily grabs it from Baker.
She is Emily.
We don't need that Two of the dispensers have been to Super Bowls.
Baker.
It was easy for us to bundle our home and auto insurance with Progressive because of the hassle of moving. A lot of money was saved by us.
She is Emily.
You didn't say you wouldn't.
Baker.
Is that what? I just assumed we had some extra money.
She is Emily.
You are going with me.
Baker.
No can do. I told my friends I was taking them.
She is Emily.
Which one?
The beach is open on the day.
There is a person in a boat. The two people are in the back.
Baker.
This is better than lake Erie.
Matt Corral is a man.
Is it possible that I could drive for a short time?
Baker.
You are when you are older. I had to wait before I drove.
Matt Corral is a man.
Two weeks was all it took to wait.
There is a man named Sam Darnold.
Don't worry, enjoy it. It's hard to get into the driving role right away.
There is a wide shot of the boat going across the screen.
AnnoUNCER.
It's progressive. Home, auto, and boat insurance can be bundled together.
There is a man named Sam Darnold.
Is it possible you could move to calmer waters? I believe I will be sick.
Baker.
Nope, not in the boat.
Matt Corral is a man.
He might have mono again.
There is a scene. That is a one minute ad. That could be cut in half after a few edits. It's perfect for when the referees are looking at a challenge.
Do you think it is bad? I am willing to work with the great minds over at Progressive. Let's work on a better script. How could you not dig at Cleveland? The entire quarterback room would be filled with Progressive representatives if you added Darnold and Corral to the mix. One of them will be in a Progressive commercial even if they don't start for the panthers. Baby, that is marketing.
You have to have some back and forth like that for this to work because you have to poke fun at his struggles with the Jets. It's too easy to understand.
I didn't write a single line of cringe in the script. Not one. Email me if you'd like to discuss compensation. I will wait. Throw in some cash for this guy. He came up with the idea before me. He deserves some of the hard work.