Meta is dumping Facebook logins as its metaverse ID system

The center of the Meta suite of software has always been Facebook, despite the name change. It is clear that the company is taking steps to ensure that its next swath of users aren't tied to a network that may still pay the bills but isn't where the company sees its reinvention

Next month, the company will be introducing a new type of login called a Meta account that will allow users to engage with products that used to require a Facebook account to use. Users will be able to use their Meta account to sign up for and log in to the company's hardware in the future, the company says. It is possible for users to link their Meta account to their other social media accounts. Users are free to have more than one Meta account.

The change addresses the concerns of some people who use a private social media account to play video games. Many users were concerned about privacy implications, but others were frustrated by more organizational issues related to combining the two accounts with separate friends lists, settings and rules

Meta accounts will be the standard login for virtual reality users.

The image is called Meta.

With the new system, virtual reality users will have the option to sign up for a Meta account and a "Meta Horizon Profile" that will replace the Oculus account and be a home for things like the user's avatars and usernames. It is worth noting that the user account system is making a transition from private to public by default, as Meta is going from a "Friends" model to a "Followers" model.

This is a huge change for the company as they evolve their metaverse dream and show a broader opportunity for Meta to change its social graph. Efforts to bring TikTok-like functions to Facebook and more amateur creators have been hampered by a private account network. If the company can get new users to opt to public by default from the beginning, the company will have a wide range of options over time.

For the time being, the scope of Meta accounts appears limited to virtual reality logins, but it is clear that the company wants to remove Facebook from the center of its user facing world.