Apple is expected to make its latest A16 processor exclusive to the Pro models in the iPhone 14 lineup, and that diversification strategy is set to become an annual trend in the future.
The standard iPhone 14 and 14 Max models will remain equipped with an A15 chip, despite the fact that only the iPhone 14 Pro models will feature an A16 chip, according to a report.
There were two reasons why the prediction was interesting. The same chip has been used in the same series for every model. The original iPhone and the iPhone 3G both used the same 412MHz ARM 11 chips.
Despite the recent lack of precedent, well- connected journalist Mark Gurman later agreed with Kuo's expectation, suggesting that ongoing chip shortages may have contributed to Apple's decision to limit its upcoming chip to the iPhone 14 Pro models.
The plan to make newer, faster chips exclusive to Pro iPhone models is part of a longer-term strategy that will apply to next year's iPhone 15 series and future phones beyond 2023, according to a new report.
The latest A16 chip will be exclusive to iPhone 14 Pro models, which will increase the proportion of new high-end models in the second half of the year, according to the author. It's in line with this strategy.
The latest processor chip will be exclusive to iPhone high-end models in the future, so a high shipment proportion of iPhone high-end models will be the norm, favoring high-end camera component suppliers.
This would be different from Apple's longstanding practice of giving all flagship phones the same chip. The A15 chip is used in the iPhone 13 mini, iPhone 13 Pro, and iPhone 13 Pro Max. It would give Apple another key selling point for its higher-end iPhone models and could drive sales by 20%.
Ian Zelbo created the concept rendering.
The strategy adds more clarity to how the different models will differ. The pill-and-hole cutout for the front-facing cameras is expected to be retained for the four models.
The "A17" chip is believed to be built on TSMC's next- generation 3-nanometer chip. The technology is expected to increase processing performance by 10 to 15 percent and reduce power consumption by up to 30 percent. The A16 chip, which is expected to be exclusive to this year's iPhone 14 Pro models, will likely be retained by the standard iPhone 15 models.
Expect Apple's chip strategy to be mimicked in many more annual iPhone cycles.