Go read this story about the guy behind RadioShack’s insane, sex-crazed Twitter account

Photo by Drew Angerer/Getty Images

There aren't any good reasons to care about RadioShack. What do you do when your old electronics store is replaced by a new one? The internet makes you horny.

Input has a great story about RadioShack and the marketing executive who runs it. bel Czupor, RadioShack's chief marketing officer, told Input that they have to make an impression in order to get known with young people. The person in the photo is younger than the average person who uses words like "Youngsters" Czupor says there is a team of people thinking about RadioShack's marketing and social strategies, but they don't make it on social media without his input.

If you find a squirter marry her.

— RadioShack (@RadioShack) June 29, 2022

The company has gone big intocryptocurrencies and NFTs, trying everything it can to take advantage of this extremely online. If RadioShack hadn't declared bankruptcy and been bought by the same investor, it would be an excellent meme stock.

It's odd to see a brand go the shitposter route, but it's worked well for Musk, so why not try it? According to Czupor, RadioShack got more than 100 million impressions in a few days, and has doubled its followers in the last two weeks. The account got 114,000 new followers on June 30th, the day after the famous "If you find a squirter marry her" Czupor was kicked out of RadioShack's account for a while after he sent that message. Shit posting works.

Czupor makes the case that all this social wildness is helping make people care about the brand again, thanks to the method behind RadioShack. It seems that the price of $RADIO didn't help.