I hope you like the Reels because it looks like they're in.
After copying TikTok's short video format, the app is taking another bold step towards becoming it's own app. All of the company's videos could be turned into reels. You will not be able to post a casual video of your cat snoozing on your grid if this decision goes through.
There aren't a lot of differences between the two. The main differences are that creators have access to a music library, editing tools, and more filters on Reels than they do on videos, and they can use audio from other creators in Reels but not in normal videos. TikTok's Duet function allows creators to make their own Reel next to a Reel that already exists. It sounds like you're supposed to stop posting videos altogether and start posting reels. There is a Reels discover page on social media.
Matt Navarra, a social media consultant, posted a picture of a picture of a feature on the photo sharing site. Users are told when uploading a video post that it is now shared as Reels.
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Sophia Smith Galer, senior news reporter for VICE World News, pointed out that it will be difficult for videos uploaded in a horizontal or square format to appear on the Reels page. Is it possible to cut the video off on the sides, or is it possible to black out the edges? A user wondered if that means all videos will be kept for 90 seconds. The company is testing this feature as part of their efforts to simplify and improve the video experience on their app, according to a rep.