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RadioShack, the once-bankrupt strip mall electronics staple, has chosen chaos for its social media strategy.
In a somewhat bizarre attempt to revive a name that was once synonymous with mail-order catalogues and car stereos, a scroll through the device retailer's Twitter account reveals some shocking and potentially dangerous messages.
One of the company's social media managers wrote a romantic note about marrying a squirter.
Taking the second half of anedible after feeling nothing from the first half is a bad idea according to the retailer. The chocolate bar made me fight for my life.
NASA, Wendy's, Jake Paul, and basically anyone who's into NFTs were all taken to task by the account.
What is the sudden strategy shift?
The new social media energy is part of a brand effort to revive RadioShack's name according to a company representative.
Nerds used to go to RadioShack back in the good ol' days. Due to the monopolization of the internet, other big brands are getting all the bread, so we are trying to get back into our game.
It's interesting to see that RadioShack is marketing themselves as an accessible platform for boomers.
Older CEOs are more likely to trust established companies.
According to their official motto, the older generation doesn't trust the new-fangled ideas of theBitcoin youth, and they were "seeking to woo" adults with "authoritarian, intelligent, and well-read" qualities.
We wish them all the best, but we won't be surprised if the approach backfired.
RadioShack, now a cripto swap, is one of the topics discussed in this week's Newsweek.
Exchanges are secretly already insolvent, according to ceo.
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