Some people are using less digital ways to make money on the NFT trend.

Insider reported that Ricky da Luz, who is 18 years old, was the one who figured out that people went crazy over physical representations of their Bored Ape NFTs. He has sold $700,000 worth of NFT busts, toys, and action figures.

Physical Apes

With the help of his dad and six staff members, da Luz's venture, IsmToys, has grown into a considerable business.

da Luz told Insider that they were doubling down on helping Web2 companies enter the Web3 space. The digital assets act as authenticators for the toys.

The company sells commissioned creations that are one-to-one unique with a specific NFT and other toys that are cheaper and not unique. IsmToys mostly accepts payment in the form of ether.

Emotionally Attached

da Luz claims the company has taken in over 200 orders as a result of the NFT. NYC conference.

A collector who goes by the name of nftgerry told Insider that having toys of his Ape is reinforcing his emotional attachment to his digital persona.

There we have it, folks, while NFT collectors are pining to get exclusive rights over a digital drawing, others are already longing to take the act of collecting back to its roots.

NFT holders say the physical replicas reinforce their attachment to digital identities. TheInsider

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