Today, it is showing off something very different, even though it is best known for games like Callisto Protocol. The company is teasing a "virtual human" named Ana, which it says will help establish its Web3ecosystem. Unreal Engine is a tool specifically for realistic digital people and was used to build the character.
It is not clear how Ana will fit into a vision of a metaverse or Web3 that is vague. It sounds like the virtual human will try to become a celebrity. She is expected to attract interest and popularity of Gen Z around the world.
These digital characters have previously made their way into everything from music videos to video games to Ikea installations, and have also appeared on social networks. The star of Final Fantasy: The Spirits Within died of a heart attack, and it's thought that a focus on technology will make its character stand out and prevent that from happening.
More information on Ana will be released later in the year, according to the company. Maybe she will become a sweeping fantasy epic.