The founder of Simple Habit, a meditation app, is releasing a new app today called Sleep Reset. The goal of the app is to bring the same treatment you would get in a sleep clinic to your mobile device.
Kim said that she came up with the idea of the app when she started to experience sleep issues.
I was trying to figure out ways to sleep better during the Pandemic. She said that sleep clinics had waiting lists for up to six months.
The founder of Simple Habit is a woman.
The data from Simple Habit helped her come up with the idea. Only 10% of the content on that app was related to sleep. She decided to make her own solution for sleep.
The company collaborated with experts from the University of Arizona and the University of Minnesota to develop a program to improve sleep.
Meditation app Simple Habit raises $10 million Series A
The team has been testing the app for over a year and the results are encouraging. According to the firm, test users saw an increase in sleep time. They needed less time to sleep and more time to wake up in the middle of the night.
Getting a sleep disorder diagnosis and having to go to a clinic to meet with a doctor were some of the things that needed to be done before Sleep Reset. The director of the Sleep and Health Research Program at the University of Arizona is an advisor to the company.
It is possible to find major factors that are affecting your sleep.
Today, Sleep Reset is available on the Simple Habit banner for both the iPad and the mobile device. If you want to try the app for seven days, you have to pay an introductory price of $75. The program can be continued with a fee after three months. It is more affordable than going to a sleep clinic to get the same results.
To use the app, you have to take a sleep assessment test. You will be assigned a personal sleep coach that will guide you through the process and give you tips to help you sleep better.
If you want to see results in your sleep, you should go through a program for 12 weeks. You have to manually log in your sleep habits.
Kim explained that there is an integration with Apple's Health app but there are some parameters that users need to remember.
The app will show you your progress through a sleep score, which includes quality, timing, and efficiency of your sleep. You have to be careful about putting in hours because of the amount of data input.
Sleep Reset has six coaches and regularly partners with sleep coaches to provide services. The company wants to improve the app's personalization features to give better suggestions.
According to a study published in the Journal of Clinical Sleep Medicine, the US loses nearly $100 billion a year in health care for sleeping disorders.
Headspace and Balance are two of the guided meditation apps that aim to help you sleep better. Oura, sleep-aiding headphones, and nap pillows are just a few of the sleep-related products on the other side of the coin.
Kim thinks that Sleep Reset doesn't have a tech competition because it's trying to carve out a different niche. She believes her battle is with sleep clinics.