Changes have been made to the carrier's day pass offering.
Lounge day passes were $50 and were valid at all locations for 24 hours. Alaska Airlines has made changes to this feature.
These new restrictions aren't applicable to:
It is being made to maintain space for lounge members and other guests.
Airport lounge crowding is a big problem. Alaska Airlines is trying to expand its lounge footprint in Portland and Seattle because of the issues with this.
I think the number of American Admirals Club members accessing Alaska Lounges has increased in the past year or so because of the close partnership between Alaska and American.
Reducing the sale of lounge day passes is one way to reduce lounge crowding. Alaska Airlines co- branded credit cards have a 50% off lounge day passes perk. The cost of access has gone up from $25 to $30 and will no longer be available in some places.
It was a good deal to buy lounge access for $25, which is less than the cost of two drinks at airports.
The Alaska Lounge day passes are more strict. The price has been increased by 20%, day passes are only valid at one location, and day passes can no longer be used in Alaska.
Those who saw value in purchasing these passes won't be happy about this development, while members and others who have lounge access will appreciate that this reduces crowding
What do you think about the Alaska Lounge day passes?