Image source, AFPThe streaming and TV rights for the Indian premier league have been sold for a record amount.
Sources told Agence France-Presse that Viacom18 secured streaming for over $2 billion.
Star India bought TV rights for $3 billion, according to local media.
The two deals are more expensive than the previous five seasons. There are two rights packages up for auction.
The TV rights for the next five seasons were sold for $7.36 million per game, which is more than six million dollars per game.
The annual two-month competition was sold for $6.4 million per match.
According to the figures, the Indian cricket league is one of the highest-ranked sports leagues in the world.
On the third day of the auction, there are two more rights packages up for grabs, one of which is the international broadcast of the Indian premier league.
The Board of Control for Cricket in India is set to make a huge amount from the sale.
Many of the world's top cricketers have high-paying packages when they play in the Indian premier cricket league.
All Rights Reserved © 2024
