The successor to McDonald's Russian business applied for several odd names for its new fast food company, as the new Russian restaurant chain scrambles to quickly respond to the American fast food giant, according to trademark applications filed with Russia's patent office.
The company filed several brand names with Russia's Federal Service for Intellectual Property.
McDonald's said last week that it would leave Russia entirely, and former Russian McDonald's locations began removing the McDonald's name and logo from their restaurants.
McDonald's did not respond to a request for comment after Forbes could not independently verify the patent applications.
McDonald's Russian locations have been closed since early March, and the company said on May 16 that it would sell its business in the country. Starbucks said Monday it would leave Russia and close its 130 cafes in the country. McDonald's announced May 19 that it would sell its Russian business to Alexander Govor. McDonald's Russian successor confirmed on Monday that it planned to take down the golden arches logos from its location. Moscow Mayor Sergei Sobyanin was quoted by Interfax as saying that the new Russian incarnation of McDonald's would retain the same menu. Russian authorities have suggested breaching intellectual property names before. The Russian State Duma backed in March a McDonald's imitation called Uncle Vanya, which was to overtake the company's Russian business.
A spokesman for McDonald's Russia told Interfax that the restaurant would open to the public on June 12. The company will unveil its new branding in the near future.
Russian President Vladimir Putin applauded the decision of multinational firms exiting Russia during televised Thursday comments, which were translated by the news agency. We will occupy their niches, our business has already grown, and it will sit on the ground prepared by our partners.
Russia is moving forward with McDonald's brand.
McDonald says it is leaving Russia after more than 30 years.