Spotify is ‘blending’ your playlists with K-pop stars

Image: Spotify

After introducing its Blend feature last year, it was announced on Friday that it would include K-pop artists and the mega-popular boyband.

Users can create a shared playlists based on their listening preferences. In March, the company released updates for the music discovery feature that include the ability to blend with up to 10 people or with musical artists. An example of the latter is the new K-pop expansion.

The K-pop Blend artists include Stray Kids. You can mix your favorite tracks with those of the bands. It wouldn't be a feature if it didn't include some data. You can get a share card that shows you which songs you have in common. The cards can be shared on social media.

K-pop has become a global phenomenon due to the fact that the bands are incredibly active online. Parasocial relationships with fans are encouraged by the fact that idols are encouraged to interact with fans on various social media platforms. The sense that you know something about a particular group is created by the Blend feature.

It's not clear whether the playlists generated by Spotify are on point. I would like to listen to a lot of Post Malone, but I am good.