After all of your optimization and promotion efforts, when did your site finally reach the top? Is it advisable to keep promoting it? Yes, there is a clear answer to this question.
SEO site optimization, like internet marketing in general, is a constantly changing environment. And just because your site presently meets all the criteria, including wins over competitors' search sites, doesn't mean it will continue to do so. If you do not respond to the inevitable adjustments, or if you miss your competitors' SEO-jerk, your site may lose top Google rankings over time.
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SEO is comparable to a long marathon; once you've begun running, it's pointless to stop. However, you can make the process easier with the Indian proxy servers. When comparing SEO to contextual advertising, you may use Google Ads to immediately generate visitors to your website. When advertising a resource, you must wait for search engines to respond to changes and site optimization. SEO takes time: content evolves, the site becomes more popular, and search engines assess if it is worthy of high rankings.
As a result of professional SEO promotion for, for example, six months or a year, you can automatically get traffic and sales, even if you stop investing in SEO. Success may take several years. After all, the effect of SEO is as inert as the growth of the site. However, over time, delayed search engines will notice the lack of work on SEO and respond accordingly. Therefore, the right decision is to update the target queries, expand the semantics and continue SEO promotion. It is also important to have time to respond to changes in the requirements of Google and the algorithm of its robots that crawl the site.
Here are the key recommendations to consider while getting your website to the top.
Constantly filled with new content. The publication of new materials is a positive signal for search engines. Search engines prefer sites that are constantly evolving and aimed at attracting users' attention. It is therefore important that the CEO consultant is involved in the content work, and that the new material contains key inquiries in the right places and the right proportions. This will help such texts and articles to appear in the issue and collect thematic traffic.
Google, Bing, and other platforms' algorithms are continually changing, enhancing existing and adding new ranking variables. You must always adapt to search engines' shifting needs.
It is important that your site is not inferior in convenience and functionality to other resources. Competitors do not sleep, and if they are more active in promoting their site, sooner or later, the passive site will be forced to give up a high place in the top 10. Therefore, it is necessary to track the sites of competitors and not fall behind.
New technologies and new products appear in every industry. Visitors must be informed about all innovations. On the other hand, the interests of the target audience are also not constant, so the semantics must change.
Later there may be broken internal links, duplicate pages, and some other errors that need to be detected and eliminated promptly. In addition, the field of site development is constantly changing, so you need to adapt to new products, and introduce modern technical requirements - mobile version, adaptive resource format. Optimization of resource download speed and "lazy" image download is now extremely important.
The speed of obtaining the result of site promotion can be compared with construction. The contractor who has a larger budget experienced builders, and state-of-the-art technology will complete the construction of the house sooner. So it is clear that the SEO strategy of site promotion should be defined at the start. Then your expectations and results will be clear from the beginning.
SEO budget depends on the amount of copywriting and link building. For comparison: for example, you start with a competitor in approximately the same conditions. Your promotion budget includes 2 new articles per month and the acquisition of 15-20 external links. Your competitor is limited to 2-3 articles and 4-5 links. Of course, the result will be different - your competitor will lag behind you every month in a geometric progression.
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