CNBC reports that a startup called Air Company is making a drink that can get you drunk and make you feel better about the environment.
The company makes use of CO2 emissions from carbon- producing industries to make various alcohols.
Gregory Constantine, co-founder and CEO of Air Company, said that removing CO2 for every bottle is better for the planet.
The alcoholic project is a twist on a larger trend of capturing carbon and using it to produce anything from laundry detergent to rocket fuel.
Air Company first uses electrolysis to separate hydrogen and oxygen from water, which is then turned into ethanol using a carbon conversion reactor, which captures CO2 emissions. The alcohol is refined into a drink.
The price of a 750 liter bottle of Air Vodka is $65, but it comes with one hell of a sales pitch.
The Air Company is looking to increase production of emissions-based products.
Vodka is a gateway towards all the other products and then the industrial applications of where our technology can go, according to Constantine.
This start-up makes vodka out of CO2 emissions and is backed by Toyota and JetBlue.
The UN is taking carbon removal tech very seriously.
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