EA is ditching the FIFA branding starting with next year’s soccer game

Image: EA

Next year's release of the soccer video games will see the dropping of the FIFA branding. The games will be called EA Sports FC.

The same great experiences, modes, leagues, tournaments, clubs and all of the other things you love about the games will be part of the new name. Our unique licensing portfolio of more than 19,000+ players, 700+ teams, 100 stadiums and 30 leagues that we've continued to invest in for decades will still be there. That includes exclusive partnerships with the MLS, the LaLiga, the Bundesliga, and more.

Weber said that there will be more information about the sports team in the summer of 2023. He promised that the next FIFA is the best ever, with more features, game modes, World Cup content, clubs, leagues, competitions, and players than any previous title.

It isn't a surprise that the company is abandoning the brand. Last year, the company publicly announced that it was reviewing its naming rights agreement with the soccer organization. Andrew Wilson, the company's CEO, said he was dissatisfied with the company's branding deal with the soccer organization.

There has been a recent willingness to make sports games with less splashy branding. The company is bringing back college football games without college players in a new game that is expected to release in the summer of 2023, and is also working on a new golf simulation game.