Air New Zealand has at least a couple new safety videos per year. With New Zealand's borders having just reopened to travelers from many countries, the national airline has just released its first new safety video in two years.

Air NZ highlights Māori culture in new safety video

Air New Zealand has a new safety video that follows the story of Tiaki, a man who boards a waka rererangi and sets off on an adventure. He goes to four Māori guardians, including Papat, Tangaroa, Tāne Mahuta, and the sky. He is accompanied by a character named Julie, who is supposed to represent the rest of New Zealand.

Jeremy O Brien is the General Manager of Brand and Marketing at Air New Zealand.

“We want tourism to build back better than it was before and part of that is to share with our visitors a sense of kaitiaki – to encourage them to act like guardians of our country. Our Safety Videos are world renowned and through them, we have an opportunity to educate and inspire ourselves, our customers and Aotearoa on the importance of Tiaki and everything it stands for. It’s about being good hosts, and good visitors.

Julie’s character in the safety video is there to show that caring for New Zealand isn’t something Tiaki can do alone. It requires all of us to follow the Promise and commit to protecting Aotearoa for future generations to come.”

The video was produced with motion technology that shifted the focus from the real world to the fanciful.

Air New Zealand's new safety video will be available on both domestic and international flights as of May 9, 2022.

This is a cute safety video

Air New Zealand has produced many amazing safety videos over the years, and they are all over the place in terms of themes. The only thing that is consistent is that a lot of effort goes into them.

Air New Zealand safety videos make you laugh.

Air New Zealand safety videos make you cringe.

Air New Zealand safety videos make you appreciate the scenery and the planet we live in.

For a country as beautiful as New Zealand, why wouldn't it be? The flying canoe has a part in it.

I think this is the right theme for a safety video from Air New Zealand at a time when many people are returning to international travel.

Bottom line

Air New Zealand has released its first new safety video in a long time, which features a flying canoe, in order to encourage visitors to act as guardian while in New Zealand. I liked the message of the Air New Zealand safety video, even though it isn't the funniest.

What do you think about the new Air New Zealand safety video?

exp-player-logo