Experts Share the Most Flattering Lipstick Shades for Your Skin Tone


The right lipstick can brighten your complexion and make you feel like a whole new person. The wrong lipstick can ruin your look. It has happened to lipstick lovers everywhere, including me: I recently bought an orangey coral I thought would make me look like a chic sunbather on the Côte d’Azur. Instead, it made me look, well, orange.

When visiting your favorite beauty boutique IRL (or browsing online), finding the right lip color can be a challenge because there’s nothing, no hand swipe, or sample on your wrist that works like physically applying the shade directly to your lips-a germaphobe’s absolute worst nightmare!

So before making another ill-fated beauty buy, we turned to the crème de la crème of makeup experts (including Beyoncé’s makeup artist, Sir John) to help you build a flattering lipstick wardrobe for your skin tone, help us color within the lines, and achieve the most magnificent mouth, time and time again.

“I believe that every woman needs her own red lip wardrobe when it comes to the perfect red lipstick shade! It’s just about finding the tones and shades that suit and work for you.” – Charlotte Tilbury
“I started my career behind the retail counter; MAC Times Square was one of my stores as a retail artist, where women from all over the world would come in to shop for makeup. The beautiful Brazilian women would come in and ask for ‘mouth color,’ aka a shade of pink that looked like their woman asks for a neutral lip.” natural lips. It usually had more blue, cool tones than warmth, but it was always super flattering on their olive skin. This is a tip I take with me to this day when any – Ashlee Glazer