Taylor Swift's 'Shake It Off' Receives RIAA Diamond Certification
Taylor Swift is no stranger to critical and commercial accolades, and on Friday, she collected one that few artists ever achieve: a diamond certification from the RIAA for her smash hit "Shake It Off."
A diamond certification represents sales and streams exceeding 10 million units in the United States. "Shake It Off" is Swift's first single to reach this milestone, and it's her second diamond certification overall behind her 2008 sophomore album, Fearless. The RIAA's latest award makes Swift the first female artist in U.S. history to have both a diamond-certified single and album, per Chart Data.
Swift released "Shake It Off" as the lead single off her 2014 album, 1989. The song rocketed to No. 1 on the Billboard Hot 100, consummating the singer's shift from country darling to global pop superstar, which she had begun on her previous album, Red. Its music video has also earned more than 2.8 billion YouTube views. 1989 spawned two more No. 1 singles, "Blank Space" and "Bad Blood," which are certified 8x platinum and 6x platinum by the RIAA, respectively.
In a career full of ubiquitous singles, "Shake It Off" is still one of Swift's most noteworthy tracks, both sonically and commercially. In November, she performed the song in a career-spanning medley at the American Music Awards, where she received the Artist of the Decade Award. She also won in five other categories that night for a total of 29 career wins, making her the most-awarded artist of the night and in the show's history.
Swift's latest victory lap doesn't stop with "Shake It Off." The RIAA awarded several of her songs and albums yesterday, notably a 2x platinum certification for her most recent album, Lover, and a 4x platinum certification for 1989 single "Wildest Dreams."